SoLoMoFoo Personas
You can find this storyboard in the following articles and resources:
Your Next Big Product Idea
By Aaron Sherman
Storyboard That allows anyone to build amazing and powerful storyboards in minutes for a business idea through full new product development - without the need for an artist. Storyboard That is the world’s most popular online storyboard creator with millions of storyboards created.
Personas for Product Development - Think Like a Customer
By Aaron Sherman
Personas are a framework to create and bring archetypal customers and users to life. By focusing on discrete types of users, it makes it easier to visualize and imagine how these actors would interact with a system and identify important use cases and features. They have been in use since the mid-90s and are a common part of ethnographic research.
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Storyboard Description
Persona Examples - Completed Personas / Personae
Storyboard Text
- HR Hailey
- - Primary decision maker to bring SoLoMoFoo to an office
- - HR Hailey is always on the lookout for ways to improve company morale.
- USE CASES
- ABOUT
- Baking Bridget
- - Bridget likes to bake over the weekends and often finds herself with too many baked goods.
- USE CASES
- - Bring baked food into the office and make sure people enjoy it - Hear feedback on what people like so she can improve her skills
- - People thank her for her work
- ABOUT
- ABOUT
- NICE TO HAVE
-
- Hangry Henry
- - Find out where snacks are before anyone else
- - Henry usually skips breakfast and can be a bit "Hangry" when he doesn't eat.
- USE CASES
- ABOUT
- CONCERNS
- - Poor roll-out - Legal liability if the food makes anyone sick
- NICE TO HAVE
- - Reports on usage for status meeting - Ability to reward top users
- SoLoMoFoo Personas
- CONCERNS
- - Doesn't want to "email the company" about her cupcakes
- CONCERNS
- - Not being hangry
- NICE TO HAVE
- - Food ratings on who has the best freebies - Allergy warnings
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