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ABOUT: Charles is the Director of Student Career Development at the Bestever University. USE CASES: • Provide tools to his staff to make student speech coaching sessions more effective • Need quantifiable ways to evaluate students’ improvement NICE TO HAVE: • Increase the employment rate of the university’s graduating class • Increase student satisfaction rate CONCERNS: • Low student participation rate in speech coaching programs • No way to evaluate the effectiveness of the programs
ABOUT: Paige is a Speech Consultant at the Bestever University’s Student Career Development Office. USE CASES: • Need tools to help provide quantitative feedback, identify one problem area for students to work on, and track students’ progress NICE TO HAVE: • Students’ smiles when they know they are making progress CONCERNS: • Want to engage more students, but have limited capacity without other tools • Don’t want to give students the same feedback every time because of the lack of tracking
ABOUT: Nick is a graduate student at the Bestever University who’s looking to land a teaching position at another university. USE CASES: • Need help overcome fear of public speaking • Want to be more confident and articulate when he teaches NICE TO HAVE: • Convince potential employers he’s not only good at research but also teaching CONCERNS: • No guarantee of the same speech coach for all the coaching sessions; a new coach won’t know his history • "If only there are ways I can tell I'm making progress in terms of numbers"
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