Kellogg's 30 sec. spot


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Storyboard Description

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Storyboard Text

  • I am going to get some breakfast now that I am finished working out!
  • Fortified Flakes? That looks like Tony the Tiger.
  • Wow, I remember this place.
  • ...And it's good for me.
  • Woman finishes jogging and goes to her house.
  • Goes to the cupboard and grabs a box of cereal out.
  • Woman takes a bite of Fortified Flakes and closes her eyes.
  • A camera shot back to when the woman was a child.
  • (Close up of womans face) Opens up her eyes and looks at the box of Fortified Flakes.
  • (Voice Over) Fortified Flakes, the adult version of your favorite childhood cereal that replenishes nutrition to keep you going for the whole day.
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