Opens with a sunrise. Focuses in on a community setting at "for ALL Kirkwood citizens.." Freeze and frost over the screen and display strategic objectives in text on screen. Freeze / Frost disappears : Community life continues
Flash APPA logo on screen. Go to linemen working on circuits. Then move/fade to substation shot. Maybe some transformer shots.
Automated Meter Reader : Provides essential on-the-spot information. Saves money. Kirkwood has low rates. Lower than 2013 municipal average.
Time Montage : 1940s - 2010s Showing the development of electricty over time. Each of the 4 factors of industry change can have their own picture.
Show: Community members working together (happily). Family Environment. Then Show: Backdrop of St. Louis, MO. Fade Out Lights Up: Car "speeding" approaching city. (E Car) Charging station is audible only.
SAVINGS! : System Enhancements. Low Debt by using rates. Low Expenses. Annual $1.4M Donation. Budget for employee benefits increasing.
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