Behavior Change App


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Storyboard Text

  • Paul is a recent college grad just starting out in his first job. After work one night Paul checks the mail and gets his student loan payment, and utility bills at the same time.
  • Bills
  • He spends the night thinking about finances and decides to download the PiggyBank app.
  • He fills in the prerequisite questions and sets up an account and profile
  • When Paul wakes up the next morning he sees a notification that says he has $35.00 limit to spend that day. He decides to make coffee at home rather than spending $6.00 on a coffee at starbucks.
  • Later that afternoon he goes to lunch with a coworker. He’s conscious of his spending limit so he only spends $10.00 on lunch. After he swipes his card and goes to his table he gets a message on his phone that alerts him that he now only has $25.00 left for his spending limit.
  • OK
  • Do you want to get drinks later?
  • For dinner that night paul picks up three dollars worth of pizza, so that he can also have drinks. He receives a notification that he now has $22.00 left.
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