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  • ↓ retention
  • ↓ trial
  • 61%
  • ↓ % sales
  • ↑ Awareness
  • Coffee Shop
  • This is Amy. Amy buys coffee everyday as part of her routine.
  • Try me
  • Would you like to try our new spring drink? Have you started collecting stickers for our promo?
  • I'll have my regular.
  • I'm healthy
  • Buy me
  • Robert, CEO 600 connections
  • Bob. 531 friends
  • Jane. foodie and coffee blogger
  • Customer Journey Platform
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