Segment B: Simplify & Satisfy - Ease of Administration and Minimal Disrupti

Segment B: Simplify & Satisfy - Ease of Administration and Minimal Disrupti
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  • DRIVEN BY MINIMIZING PATIENT HASSLE
  • EASE OF ADMINISTRATION AND MINIMAL PRACTICE DISRUPTION
  • SEGMENT B SIMPLIFY & SATISFY
  • Hey everyone! Guess what day it is. AbbVie Day! With all the unmet needs related to biologic hassle like dosing, ease of administration, QOL, insurance coverage and patient support, I can't wait to talk to the Abbvie Rep and MSL.
  • Taco Tuesday?!
  • SNOW DAY?!
  • MSL INTERACTION
  • Hi Alex, it's good to see you. You MSLs give such valuable and credible updates on what's new.
  • I know you prefer a brief overview of the info to minimize disruptions to your day. What is most important to you regarding treatment with biologics?
  • MSL INTERACTION
  • I'm willing to use biologics as long as the patient is satisfied with their QoL. I tend to prescribe what the patient prefers, as long as it’s easily covered. Treating comorbidities is not a top priority of mine if the patient is not complaining of symptoms.
  • SALES REP INTERACTION
  • I'm very pleased with the Humira Complete program because it eases the burden on me and my staff.
  • I love those COMPLIANT AbbVie Day almost as much as I love reading JAAD, going to conferences and talking to my colleagues. I like having a way to ask my own questions.
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