MKTG 320- H1WW TV Ad Storyboard!

MKTG 320- H1WW TV Ad Storyboard!
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Storyboard Description

Cheerios decomposed storyboard for commercial

Storyboard Text

  • ABOUT 600,000 PEOPLE DIE OF HEART DISEASE IN THE UNITED STATES EVERY YEAR, THAT’S 1 IN EVERY 4 DEATHS”
  • Message will flash across commercial as the commercial airs. Will be in bright colors and bold type font.
  • Two mothers with son and daughter. Same sex family will be shown at their home. Symbol above mothers represent same gender relationships.
  • Cheerios cereal box or logo will appear. It will let the audience know that the commercial is for Cheerios.
  • CHEERIOS
  • This scene will represent another family that is different. That is in todays world. This is show this family in the same scene as the other family in this commercial.
  • “Cheerios knows there are many kinds of families and we support them all.
  • Last scene will show a message that states why Cheerios has shown these different families. That Cheerios supports everyone and is open to all lifestyles.
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