Ethos, Pathos, and Logos

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  • Ethos = Ethical / Credible
  • I am Michelle Obama (the first lady)
  • USAID will work in collaboration with the White House, the Peace Corps and the Department of State. Let Girls Learn funding and education programs.
  • Pathos = Emotion
  • I am a Pakistani girl
  • I can not go to school because I have to work at home. I really want to go to school so I can get a job and feed my family.
  • Logos = Logical / Numbers
  • USAID provided over 35 million textbooks and teaching materials in a single year. Provided over 35 million textbooks and teaching materials in a single year. Provided over 35 million textbooks and teaching materials in a single year.
  • I am a representative of the Let Girls Learn organization
  • Convincing the audience using character and believability of the author. Why are they worth listening to?
  • Persuading the reader by appealing to his/her emotions on a subject.
  • Convincing the audience of an argument using reasoning - this requires providing evidence in support of the argument.
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