SoLoMoFoo Personas
Описание на Статията
Creating Personas for New product development
Текст на Статията
- Promoting Pete
- - Be in the know about technology before everyone else
- - Promoting Pete loves to tell people about the newest greatest products
- USE CASES
- ABOUT
- Baking Bridget
- - Bridget likes to bake over the weekends and often finds herself with too many baked goods.
- USE CASES
- - Bring baked food into the office and make sure people enjoy it - Hear feedback on what people like so she can improve her skills
- - People thank her for her work
- ABOUT
- ABOUT
- NICE TO HAVE
- Hangry Henry
- - Find out where snacks are before anyone else.
- - Henry usually skips breakfast and can be a bit "Hangry" when he doesn't eat.
- USE CASES
- ABOUT
- CONCERNS
- - Friends not liking his recommendations
- NICE TO HAVE
- - Newsletters that tell him about new features - Referral program to track how much influence he has
- SoLoMoFoo Personas
- CONCERNS
- - Doesn't want to "email the company" about her cupcakes
- CONCERNS
- - Not being hangry
- NICE TO HAVE
- - Food ratings on who has the best freebies - Allergy warnings
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