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Ad Ethics Dilemma - Marketing and Advertising Template
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Storyboard Description
Six-cell template for storyboarding an advertising dilemma: the situation, two options, who is affected, the rules, and the decision.
Texte du Storyboard
Glisser: 1
1. The Situation
What happened, and what choice has to be made?
Glisser: 2
2. Option A
What is the first choice? Why is it tempting?
Glisser: 3
3. Option B
What is the second choice? Why is it tempting?
Glisser: 4
4. Who Is Affected
Who does each option help or hurt?
Glisser: 5
5. The Rules
What law, rule, or value applies?
Glisser: 6
6. The Decision
What do you choose, and why?