John, you study medicine and how people function and I study risk...
Have you ever thought about how they interact?
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Think about the underwriting process. We use your medical history to help determine customers Insurance premiums.
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Some medical data could be unethical to use to help rate policies, that's why laws are put in place to help with discrimination in health insurance (GINA laws).
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Friends, Dr. John Erie (right) and insurance agent, Melissa Foremost (left) meet for coffee.
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It's a process called predictive modeling! Your personal biology helps us better access your future needs. Less guessing, more analysis.
I guess we both use biology to improve lives, just in different ways!
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HAHAHA
HAHAHA
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Monitoring your sleep cycles such as how many REM cycles you complete a night must be important if they can use it for insurance!
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Good Night!
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THE NEXT DAY...
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Mapping genes and predicting diseases isn't much different from the process of predictive modeling in the insurance industry...
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If insurers use data like this ethically, then they could really make a difference in how people view insurance as a whole.
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Meanwhile...
Wearable fitness tech and health tracking apps can really change how we write risks.
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Assessing biological data doesn't just help with our rating process but also helps us provide efficient coverage for all of our customers!
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I don't think I ever have, but now that you mention it, I'm curious...
Wait... isn't using some ones medical data kind of invasive?
So, the fitness tracker app on my phone that tracks sleep patterns, my heart rate, and calorie intake, could be used to determine how much health insurance I need?
Wow! Interesting, I use biology everyday to save lives, I didn't realize it could save me money!
No! Not unless you specifically volunteered to submit that data in order to get discounts, that some companies offer.
Things like smoking and unhealthy eating habits affect cardiovascular health and even those could change how we assess risk.
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