Pri príprave na budúcnosť sa spoločnosti podieľajú na strategickom plánovaní. Tento proces sa zameriava na faktory vnútri aj mimo spoločnosti a často využíva SWOT analýzu alebo podobný rámec na usporiadanie získaných informácií. Strategické plánovanie, ktoré skúma vonkajšie faktory, sa nazýva environmentálne skenovanie.
Strategic Planning and management & environmental scanning - PEST
Text z Príbehu
Šmykľavka: 1
Raw Materials
Increased cost of mineral rights is not offsetting lower personnel and equipment costs for new deposits. Raw material costs are projected to rise over the next 5 years.
Šmykľavka: 2
Inflation
Inflation rates of the dollar are low and trending down. This has no direct impact on widgets, but could impact exchange rates in the next year.
Šmykľavka: 3
Global Economy
The global economy continues to be healthy, but EU instability and economic downturns in Brazil, Russia, and Saudi Arabia threaten to disrupt growth.
Šmykľavka: 4
Interest Rates
First National Bank of Anytown
Interest rates remain low. Credit is readily available for business expansion.
Šmykľavka: 5
Local Unemployment
Several of our primary manufacturing locations are experiencing very low unemployment. This could increase turnover and/or wages in the near future.
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