Updated: 3/11/2020

Storyboard Text

  • Today I'm going to be telling you about the five utilities of fast food
  • I could really use burger made with real beef to cure my hunger
  • Good thing this McDonalds is on my way home from work
  • The five utilities of fast food
  • Craving a shamrock shake...good thing it's March
  • Form utility: Bringing in different raw materials to make a variety of meals like making real beef into patties.
  • Good thing McDonalds takes cash so i can get rid of my loose pennies
  • Place utility: Placing fast food restaurants like McDonalds on busy street corners and streets.
  • McDonalds burgers made with 100% real BEEF
  • Oh my gosh another add?
  • Time utility: Having the shamrock shake available for a limited time in March ups its sales
  • Possession utility: McDonalds accepts forms of payment such as change, cash, credit cards.
  • Information utility: Ads like previews and ads on tv