Possession Utility: when a person purchases a phone, it now belongs to them, creating possession utility.
This year's model has touch recognition, heart rate tracking, a wide lens camera, and 4 new colors available.
Form Utility: smartphones are made in factories, and they consistently undergo updates to make it more useful.
Welcome to Tech Goodies! We have all the models from the past 5 years available for purchase now!
Place Utility: Smartphones can be purchased at a variety of stores, such as Target, Walmart, Costco, and more.
Information Utility: Smartphone brands are constantly advertising their newest models with posters, television ads, and carboard displays. When you go to buy a phone, there is almost always a salesperson to help you make the informed choice.
Time Utility: new phones can be purchased at any time of year, and most companies usually have a designated month where they will release a new model, in order for people to prepare for their purchase.