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Economic Utility
Updated: 10/5/2020
Economic Utility
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Storyboard Text

  • Wow! My new phone!
  • iOS 14 Update! New features
  • The Economic Utility of a Smartphone
  • Cheap phone plans here!
  • Low prices on the newest smartphone!
  • Possession Utility: when a person purchases a phone, it now belongs to them, creating possession utility.
  • This year's model has touch recognition, heart rate tracking, a wide lens camera, and 4 new colors available.
  • Form Utility: smartphones are made in factories, and they consistently undergo updates to make it more useful.
  • Welcome to Tech Goodies! We have all the models from the past 5 years available for purchase now!
  • Place Utility: Smartphones can be purchased at a variety of stores, such as Target, Walmart, Costco, and more.
  • Information Utility: Smartphone brands are constantly advertising their newest models with posters, television ads, and carboard displays. When you go to buy a phone, there is almost always a salesperson to help you make the informed choice.
  • Time Utility: new phones can be purchased at any time of year, and most companies usually have a designated month where they will release a new model, in order for people to prepare for their purchase.
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