5 Components of Marketing
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Today your virtual tour guide is going to teach you all about the 5 economic utilities!
I hope I remember all the components that come in this beautiful shirt
It is so convenient to have a place to buy my shirts so close to me! I love to shop for new clothes!
The 5 Economic Utilities! By : Joseph Spicuzzo
I wonder if I should get a long sleeve shirt because it's closer to winter?
Form Utility : Changing raw materials or putting parts together to make them useful. Examples : Cotton + Polyester + Dyes --> Shirt
Being able to purchase my shirt with my card is so convenient when I don't have enough money!
Place Utility : Having a product in a particular place convenient for a customer to purchase. Examples : Mall, Online Websites, and Department Stores
I can tell based on the packaging that this is a quality shirt made with quality components! Thanks for coming on my shopping experience with me!
Time Utility : Having a product available at a certain time of year or a convenient time of day. Examples : Long Sleeve = Winter ; Short Sleeve = Summer
Possession Utility : The exchange of a product for some monetary value. Example : The ability to buy the shirt with cash, card & check
Information Utility : Communication with the consumer about your product or service. Example : Advertisements about the shirt and the packaging itself
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Photos for Class
– Search for School-Safe, Creative Commons Photos (It Even Cites for You!
– Easily Make and Share Great-Looking Rubrics
– Create Custom Nursery Art