This is Gerald. He is 65 years old and lives alone and is retired. Due to his old age his eyesight has worsened over time.
What a great morning! Perfect for a cup of coffee and a newspaper.
Gerald is angry as newspaper is no longer delivered to his house.
I guess I have to go to the convenient store to buy one now.
Disappointed Gerald goes to his local cafe to hopefully find a newspaper and buy his morning coffee.
Sorry we are sold out.
I walked 20 minutes for nothing?!?
Gerald experiences difficulty in reading the small text and images, the newspaper is also hard to hold over the small table.
Hello neighbour! I couldn't help but notice you struggling with that flimsy newspaper. I highly recommend you invest in this new device, the aTab. It's so simple for us old folks to use and it updates me in real time for current events.
Wow! Thank you friend, its exactly what I need.
Are you telling me this small device contains every news article ever??
This is the new aTab!
Wow this tablet is so easy and fast to set up with its very simple controls.It's so light and easy to hold and the paper like screen doesn't strain my eyes. Environmentally friendly and portable.