It is important because it can improve your comprehension and make you a better communicator.
Listening is a powerful way for people to give their full attention, show interest and add value by understanding what others want you to listen for.
And it is a key skill that allows you to hear, understand and respond appropriately.
When listening, on the other hand, we are trying to understand what someone else is saying and going out of our way to make their point clear to us in their words.
Whether we want to admit it or not, Listening isn’t as easy as speaking. When we speak, our primary goal is to get something across – it may be a fact, an idea or a point of view.
While there are many more ways that we can listen well than speak well (or “get things across”) learning how to “hear” what others are saying in other words is perhaps the highest form of human communication available on earth.