Marketing Storyboard

Marketing Storyboard

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  • Hi, I'm Cassidy and today I will be teaching you about The 5 Economic Utilities
  • I love when a wedding dress is made out of silk and lace its so pretty!
  • Going to a Bridal shop is the easiest way to find a dress and its so easy!
  • The 5 Economic UtilitiesBy, Angelina Moschella
  • Any time of day is the b est time to buy a dress and any time of year is the best time to get married!
  • The first utility is Form. Form is when you change raw materials or parts to create a product that is more useful.For Example: A wedding dress would have lace, gems, silk, ribbon, satin, a dress skirt and ect.
  • I love the fact that I can pay for my dress in any way its really easy!
  • The second utility is Place. Place Utility is when a product is placed in the most convenient or efficient place that costumers could reach and buy.For Example: You can get wedding dresses from Department Stores, Bridal Shops, and Boutiques
  • I love to watch the show Say Yes To the Dress its a great way to find dress insporation and shops!
  • The third utility is time. This is what time of day and time of year the product is available and sold.For Example: Wedding Dresses are sold all year long since people get married at different times or when the store is open.
  • The fourth utility is Possession. This is when the product is bought with some sort of currency or monetary value.For Example: Wedding dresses can be bought in dollars, with credit, and any other international currency.
  • The final utility is information. This is when a company communicates with the consumer about their product and notifying people that their creation exists.For example: Wedding Dresses are displayed on billboards, commercials, and TV Shows.
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