Ethos, Pathos, Logos

Ethos, Pathos, Logos
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  • Hey Billy. You should really drink some Powerade. It replenishes fluids and helps to hydrate you.
  • But why would I do that?
  • Because, Billy. I'm superstar basketball player, Michael Jordan.
  • Is this a commercial?
  • For just pennies a day, help this poor dog and other abused animals find the home they need.
  • Call 1-800-PET-CARE Today!
  • Help these animals find a family.
  • Our intensive research shows that 100% of people viewing this chart know what they want.
  • Know What They Want.
  • I DO know what I want...
  • 100%
  • It would be a smart idea for you to invest in our company. You know what you want, and I have a feeling this is it.
  • Well I can't argue with facts... I'll think about it and let you know.
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