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Storyboard Text

  • "Back in 1908"
  • Back in 1908
  • Static Screen
  • “THIS IS THE NON-SKID"“THE FIRST CONVERSE SHOE EVER MADE”
  • Duration: 1 sec
  • “A HIGH PERFORMANCE ATHLETIC SHOE”“FOR BASKETBALL PLAYERS”
  • Duration: 2.5 secs
  • Zoom in on Non-Skids
  • Action: Boy dribbling basketball, wearing Non-skidsCamera directions: Film only up to boy's knees, to focus more on the shoesDuration: 7 secs
  • Zoom out from ConverseLites
  • Action: Boy goes for a layupCamera directions: Tracking shot, following the boy (or in this case the ball as it falls into the basket)Duration: 6 secs
  • Action: Boy stands still for camera to focus on shoesCamera directions: Zoom in on the old logo on the Non-Skid shoesDuration: 3.5 secs
  • C
  • Camera directions: Zoom outs from the new logo on ConverseLite shoesDuration: 6 secs
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