Rise of Industrialization

Rise of Industrialization
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Storyboard Text

  • I am Andrew Carnegie, a Scottish Immigrant on my way to America for job opportunity.
  • It is 1870, I just arrived in Pittsburgh and I found a job manufacturing steel.
  • I have recently outdistanced my competitors with a combination of salesmanship and the latest technology.
  • My business strategy consists of vertical integration. This is when a company controls every stage of the industry process, from mining the raw materials to transporting the finished product.
  • It is now 1900 and I have employed over 20,000 employees and produced more steel than the steel mills in Britain.
  • I have sold my multi million dollar company to a company headed by J.P. Morgan. This will be become the first billion dollar company, controlling over three-fifths of the nations steel business.
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