Social media marketing

Social media marketing
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  • I was looking for a dress to buy for John's wedding
  • oh I hate shopping for nice clothes
  • when I was scrolling through Instagram earlier, I saw an advertisement
  • what for?
  • it was for shein, a website that sells juniors nice clothing
  • wow! I wonder how Instagram knew that you were in the age group that would shop from there?
  • what they do is look at your likes, posts, and people you follow 
  • and they know from that how old you are?
  • yes they look at all of your information and show you advertisements that would interest you 
  • so companies can market easier through social media?
  • oh yes, its beneficial for companies because they can reach their target market a lot easier
  • small businesses can create Instagram pages for free to reach customers easily
  • I bet social media makes advertising for small businesses easier too!
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