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The five utilities of UGG Boots
I really hate the snow! Good thing i'm going to buy UGG Boots to keep my feet warm
It's a good thing that I live in a big city. I can go to several outlets that sell UGGS
The five utilities
Its about that time of year!! Christmas is right around the corner!
Form Utility: Changing raw materials or putting parts together to make them more useful. Example: UGG makers add insulation to their boots during winter seasons so they are more reliable.
Place Utility: Having a product where customers can buy it conveniently. Example: Having an outlet at local and big malls
Time Utility: Having a product available at a certain time year or relevant time of day.Example: People like buying UGGs around Christmas for the cold and for gifts.
Possession Utility: The exchange of a product for having monetary value.
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