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Storyboard Description

The importance of leads.

Storyboard Text

  • Meet Martin, a buyer at one of the major mines in SA. Martin is looking to buy Cable TIes and naturally goes to Google in search of suppliers.
  • Google 1. Cable tie - Wikipedia 2. Cable Management Solutions - Cable Ties, Heat Shrink 3. Three-D Agencies
  • 1. The average internet user only looks at the top 3 results. 2. Of course, Martin isn't going to try and buy Cable Ties from Wikipedia, so that leaves him with HellermannTyton andThree-D 3. The average user does not complete just one contact form either, he completes a couple. 4. Meaning that who ever comes back to Martin first will most likely get the sale.
  • Did You Know? If you follow up with web leads within 5 minutes, you're 9 times more likely to convert them.
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