coursera agile storyboard 1

coursera agile storyboard 1
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  • I have a new offer, want to know how much customers willing to pay?
  • I need to find the role(s) within my customers' company that will pay for my offer.  Then i need to find enough of them to conduct a survey
  • Let search for past pricing surveys that my peers have conducted to see what I can re-use
  • Past Survey 1 Past Survey 2 Past Survey 3
  • Going through relevant past surveys, review and save survey participant profiles that i think will buy my offer.  Edit profiles to suit my needs
  • Sr Mgr, Procurement Infra, purchased mobile offers in past
  • Director Prod Mgmt, purchased agile offers
  • Talk to the peer who created the survey to verify if the profiles i marked would work for my survey
  • Sr Mgr, Procurement Infra, purchased mobile offers in past
  • Sr Mgr of Procurment doesn't have authorization to pay for your type of svc.  Talk to a Dir of Procurement
  • Talk to mkt research team to create survey panel based on profile(s)
  • Dir, Procurement Infra, purchased mobile offers in past
  • we'll recruit a list of participants for your survey based on your profile
  • Review list of participants' bio, and make final selection.  Check with my peers to see if they agree with selection
  • - Person1, Dir Procurement of Infra - Person 2, Dir Procurement of Cloud Svc - Person 3, Dir Procurement of Mobile
  • Cloud and mobile are converging.  Might want to consider Person 3 in survey
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