Period 2

Period 2

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Storyboard Description

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Storyboard Text

  • Demographic: Ages 10-40, 50,000+ income, Men and Women Geographic: Lives in Soccer Dense Areas (England, USA, Spain, South America)  Psycho graphic: Enjoys playing soccer, wants to become a better goalkeeper, values safety values durability and build quality Behavioral: Is loyal to Under Armour and Terma products
  • Target Market
  • My market research showed because of the rising economy and the recent closing of retail stores that it would be a good time to upstart our ad campaign adn our business because we would have more money to spend and less competition 
  • Market Research
  • Our product that we will be featured in this comic strip will be the Gladiator 4.0, the goalkeeper glove with 4 mm of premium German made latex. This glove is fully customizable with the backing color, latex color, wrist strap type, hand sizes, and finger protection
  • The Product
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