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5 Forms of Utility Storyboard
Updated: 9/28/2020
5 Forms of Utility Storyboard
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Storyboard Text

  • Man! I had such a great time at the pool! I'm ready for some good ol' ice cream!
  • Mmm, bacon.
  • Ruff!
  • This ice cream parlor is one of my favorite places in town!
  • Mine too!
  • Can I get a double cone with mint chocolate chip and strawberry?
  • Yes, you can.
  • Form Utility: Changing raw materials or putting materials together to make an even better product!Ex. Ice cream is made up of milk, sugar, cream, and other ingredients!
  • (Lick) This ice cream (lick) is the best in (lick) the summer time.
  • Place Utility: Having a product in an accessible place for customers to buy it.Ex. Ice cream is available all over the place, such as parlors and super markets.
  • Sale on Double-cones!
  • Ice Cream Galore!
  • This sign tells me that I can get my favorite double -cone on sale!
  • Possession Utility: The exchange of a product for some monetary value.Ex. Using your debit card to buy ice cream.
  • Time Utility: Having a product available or more available at a more convenient time of the year or of the day.Ex. Ice cream is more popular in the summer, especially in the afternoon to evening.
  • Information Utility: Communication(Posters, signs, ads, etc.) with the customer about the product or service provided.Ex. A sign telling that double cones are on sale.
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