Mark 453

Mark 453
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Storyboard Text

  • OPEN on Coffee Breath Chris at his desk with his everyday coffee. Narrator: This is Coffee Breath Chris
  • CUT to Fresh Breath Frank with two of his coworkers (laughing at those with bad breath) Narrator: This is Fresh Breath Frank
  • ECLIPSE GUM Each piece delivers a powerful burst of fresheners that quickly eliminate the strongest mouth odors
  • Next scene showing Chris all alone due to his bad breath while the rest are all socializing. Narrator: Everyone wants to be friends with Fresh Breath Frank
  • ECLIPSE GUM Prevents and eliminates bad breath Covers up strong mouth odors
  • Next scene Frank drops his Eclipse Gum and Chris notices and is curious about it. Narrator: His secret? Eclipse Gum!
  • OOPS
  • Cut to Chris' screen searching Eclipse. Narrator: Each piece delivers a powerful burst of fresheners that quickly eliminate the strongest mouth odors. 
  • Scene still showing informative executional framework on product attributes. Narrator: It prevents, eliminates and covers up strong mouth odors.
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