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OPEN on Coffee Breath Chris at his desk with his everyday coffee. Narrator: This is Coffee Breath Chris
CUT to Fresh Breath Frank with two of his coworkers (laughing at those with bad breath) Narrator: This is Fresh Breath Frank
ECLIPSE GUM Each piece delivers a powerful burst of fresheners that quickly eliminate the strongest mouth odors
Next scene showing Chris all alone due to his bad breath while the rest are all socializing. Narrator: Everyone wants to be friends with Fresh Breath Frank
ECLIPSE GUM Prevents and eliminates bad breath Covers up strong mouth odors
Next scene Frank drops his Eclipse Gum and Chris notices and is curious about it. Narrator: His secret? Eclipse Gum!
Cut to Chris' screen searching Eclipse. Narrator: Each piece delivers a powerful burst of fresheners that quickly eliminate the strongest mouth odors.
Scene still showing informative executional framework on product attributes. Narrator: It prevents, eliminates and covers up strong mouth odors.
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