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  • band wagon
  • everyone dances like this
  • stereotypes
  • You must be dumb because you're blond
  • name calling
  • You ignorant dumb cow
  • involves encouraging people to think or act in some way simply because other people are doing so.
  • snob appeal
  • Not all people need to be nice becuause it's a waste of time!
  • the belief that all people within the same racial, ethnic, or cultural group will act alike and share the same beliefs and attitudes. 
  • testimonial
  • I, Gordon Ramsey, say: always use this kind of pan to make the best food
  • links a person, or idea, to a negative symbol. 
  • making a claim that one should act or think in a certain way because of the high social status associated with the action or thought. 
  • when a famous person or figure endorses and supports a product. It connects the famous person with that product
  • Tash Denny
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