Controlled Chaos

Controlled Chaos

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Storyboard Text

  • Opening scene to draw attention, show only a quick flash of the scene to gain interest and capture attention of viewers wanting to see more.
  • Cut to scene of a nerdy looking guy that is studying and not having a good time. Effectively grey out the scene so that the character looks drained and unhappy.
  • Female friend approaches character and tells him about a party that she is having that night, tells him to come and to bring his own beer.
  • Looks through store and stumbles upon Controlled Chaos, likes the look of it (have product centered and looking appealing in cooler of store) and picks it up. 
  • Opens a CC at the party and takes a drink, eyes get wide and the party really begins for our character.
  • Cuts back to the initial scene with our recognizable character way out of his comfort zone and being a party animal having a great time. Really emphasizing the tagline of "Be Your Best Self"
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