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5 types of utility
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Hmmm...I would like to start selling paint brushes!
I have to make sure that the brushes are good quality.
WOW! I lOVE MY PAINT BRUSHES!!
When I put my brushes in a good place...
They sell better!
The 5 types of utility By: Savannah Stroud
My brushes sell better in the summer.
That's when people have time to paint things!
Form utility refers to how well a product or meets the customer's needs. Ex. having the brushes made with good wood.
Buy My Paint Bushes Today! They are -Good Quality Only -Made with real wood 8.99 -Have fine hair bristles -last a lifetime
To give my customers information about my paint brushes, I make ads about them.
Place utility refers primarily to making goods or services physically available to customers. Ex. a store like walmart.
When customers buy my product, they have to decide how to use it.
Ex. My paint brushes are mainly for canvases, but people might want them to pain their house.
Time utility exists when a company maximizes the availability of a product. Ex. selling my brushes in the summer
Do you have any more brushes?
Information utility is where you provide information about the product to your customers. Ex. making an ad about them
Possession utility is where customerschoice to use the product for the purpose it was made for or find a new way to use the product.
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