Christmas Advocacy Plan

Christmas Advocacy Plan

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Storyboard Text

  • Starts with an old parol maker sharing “her” experiences as a little child during Christmas and the excitement she gets every December
  • A flashback will be shown with some parols that the interviewee remembered.
  • A Magnolia Ice Cream Splitz will be given to her after sharing her story and
  • A voiceover will say, "Itong Pasko, ibahagi ang inyong mga kaligayahan sa mga nagbibigay ng kakaibang excitement sainyo.” “Galing sa lahat ng parol makers, marami pong salamt sa pagbibigay kaligayahin sa aming mga pasko.”
  • “Pagkabili niyo ng 1 Magnolia Ice Cream splitz, may shared excitement to para sa mga parol makers” It will be explained that the advocacy donating to the parolmakers for every piece of Magnolia Ice Cream Splitz bought and will focus on Parol makers in alignment with their new line of Splitz that have a Parol design and new flavors.
  • A close-up smile will be shown in the parolmaker's face before the video faces to black.
  • "Sarap na nakakaexcite!"
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