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Claire Silverstein & The Giving Tree
Updated: 5/22/2020
Claire Silverstein & The Giving Tree
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Storyboard Description

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Storyboard Text

  • Claire regularly donates to her favorite charities each year, and also tries to donate to new ones to go beyond her scope. She wants to give more globally, but is skeptical because of some frustrating experiences from her past.
  • She recently took another stab at giving to a new global charity, but soon found out that they were poorly run and weren't spending her donation properly. She was tired of feeling scammed, and knew she had to find a more effective and ethical way to donate.
  • At one point, she donated to a global charity she thought was legitimate, but little did she know she would then be pestered by incessant telemarketer phone calls, junk mail, and even real mail too (what a waste)!
  • you've got to be kidding me
  • During a nature walk one day, Claire's friend told her about some modern research and giving into a philosophy called 'Effective Altruism.' Her interest was peaked.
  • When she gets home, she quickly researches 'Effective Altruism' herself and realizes there is something she can trust in giving. She then discovers an app called 'Giving Tree' that supports these practices, too.
  • EffectiveAltruism
  • Giving Tree
  • Provable
  • Effective
  • She downloads the Giving Tree app and immediately starts to explore around while educating herself about different global charities. She is able to find charities that align with her values and is able to see uncomplicated visual data that proves the effectiveness of each charity.
  • She quickly researches 'Effective Altruism' herself and realizes there is something she can trust in giving, and then discovers an app that supports these practices.
  • EffectiveAltruism
  • Giving Tree
  • Provable
  • Effective
  • Claire has finally found a way to give back that brings her comfort and joy: The Giving Tree platform gives her confidence that the charity she wants to donate to meets the criteria of Effective Altruism, and she trusts that her money will be used wisely and ethically.
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