Black and white image. Long shot of child eating plain rice cakes looking sad. Sombre music in the background.
Close up shot of child's face. Child nods in agreement of what was said.
Tired of eating these boring things?
Try theses! Hi-5's rice cakes
The product comes down attached to strings and given to the child who opens the packet. Close up to the child's face to show the joy of the product. No longer black and white as the product is here.
The child holds the product and opens it in amazement. Close up of girls excited and pleased face.
Wow, thanks. Yummy!
The different flavours of the product and different products under the Hi-5's branch is displayedon the table. Voice over saying "Hi-5's, a healthy snack, one of your five a day, packed with fibre and altogether a healthy snack to fill the tummies of your little ones"
Voice over saying, "with a range of flavours, bespoke orders, perfect for little fingers HI-5's" When it says 'Hi-5's', the logo makes an appearance on the screen.