Disrupt

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  • Somewhere in Sao Paulo...
  • Eduardo's Dilemma 
  • Eduardo is a street vendor and business isn't so good. 
  • My pizzas are muy delicious but I can't get any cheese to top my pizza. This means I can't feed my hungry customers.
  • Eduardo has a bright idea. He logs in to the Cheese Me Now app which allows him to order directly off Fonterra's suppliers.
  • Eduardo's  Pizzeria
  • Eduardo can order Fonterra products he needs and connects up with Rafael who picks it up from the Fonterra DC and races it to Eduardo's street stall.
  • Olá Rafael! Thank you for dropping off my order. You've saved the day.
  • Thank Fonterra! Their app means I can connect up with vendors and restaurants and deliver products straight to them - and pay-as-you-go means I don't have to worry about carrying cash or getting lost.
  • The ease and safety of ordering and delivering cheese and other products online allows Eduardo to grow his business, and keeps Fonterra on as a supplier.
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