Coca-Cola Connects

Coca-Cola Connects

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Storyboard Description

Commercial storyboard for a future Coca-Cola campaign aimed towards bi-cultural hispanic millennials

Storyboard Text

  • I can't open it. I'm scared.
  • Esta bien, ábrela. 
  • I GOT IN!!!
  • Estoy muy orgullosa de ti.
  • Que tienes?
  • Open to daughter holding college letter when her mom walks in.
  • I'm going to go somewhere closer. I don't want to leave you alone. 
  • Daughter opens letter to reveal that she has been accepted to a college far from home.
  • No te preocupes de mi, tu sigue tus sueños, sigue el sentimiento que sientes adentro.
  • Both are excited and hug each other.
  • I love you, and I'll see you soon.
  • WEEKS LATER: Mother walks in to begin packing and sees her daughter distraught.
  • Mom reassures her daughter that evrything is ok and she needs to leave in order to grow.
  • MOVE IN DAY: Our student says goodbye to her little brothers before she moves far away to go to school.
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