Professional Persona

Professional Persona

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Storyboard Description

Storyboard depicting the persona of a dental professional

Storyboard Text

  • Dr. Sousa greets her next patient, Julia, and leads her to the examination room.
  • 8 weeks later ...
  • 8 weeks later ...
  • After performing a comprehensive exam, including radiographs, Dr. Sousa explains to Julia that she has found signs of gingivitis.
  • Dr. Sousa schedules Julia's next visit, and also recommends some interim changes to her routine, as well as products that will help the issue.
  • Dr. Sousa also asks Julia to try a new Colgate® sensor toothbrush and mobile app to monitor and provide feedback on her oral hygiene.
  • Julia arrives at her follow-up appointment where Dr. Sousa reviews the info from the app. It has collected information about Julia's brush patterns and behaviours.
  • Her next regular appointment in 6 months should show even more improvement.
  • Dr. Sousa is pleased with Julia's results, and after performing a routine exam, explains that the gingivitis condition has improved and to continue doing what she has been doing.
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