Customer Portal Journey

Customer Portal Journey
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  • Current Webshop What is the primary driver(s) for this project?
  • Webshop Closing 2020
  • Customer Portal Coming Soon!
  • Current HNH Webshop Customers What does the existing customer segmentation look like?
  • Future HNH Customer Portal Customers What segments should be targeted in the future Customer Portal and why?
  • Characteristics 1. .... 2. .... 3. .... Goals 1. .... 2. .... 3. ....
  • HNH Non-Webshop Customers What about existing customers that match the segment profile but are not currently using the Webshop? Or brand new customers?
  • ?
  • Pros 1. .... 2. .... Cons 1. .... 2. .... 3. ....
  • One HNH Customer Portal Release Journey Single Onboarding: Release only when most complex customer is able to utilize Customer Portal
  • Release 1
  • Pros 1. .... 2. .... 3. .... Cons 1. .... 2. ....
  • Recommended HNH Customer Portal Release Journey Multi-Onboarding: Release for simple/new customers, then for complex customers
  • Release 1
  • Release 2
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