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  • Carly was new at her school and had just made a new friend, Anna. They decided to sit together at lunch that day. Carly desperately wanted to impress Anna and fit in.
  • That night Carly went to the hair salon to dye her hair black. She thought dyeing her hair the same as Anna's would make Anna like her better.
  • I want it black!
  • The next day the girls decided to meet up fro lunch again, but when Anna saw Carly she barely even recognized her.
  • This is weird... she dyed her hair the same color as mine...
  • Feeling creeped out, Anna went to go see her favorite teacher. She explained the situation to her teacher and told her how nervous and creeped out she was.
  • Her teacher explained that Soloman Ash had a theory that social influences, such as obedience, conformity, and compliance, influence behavior. She explained how Carly dyed her hair to make Anna like her more which is explained by conformity.
  • Have you heard of the Sociocultural Perspective in psychology?
  • Feeling better, Anna thanked her teacher and decided to go back to lunch.
  • Oh! Thank you!
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