Marketing

Marketing
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Storyboard Text

  • I am selling soccer balls!
  • The soccer ball I am selling is made in factories. 
  • The soccer balls are then shipped to local stores and local fields. 
  • I am selling soccer balls at local soccer fields!
  • As well as selling the balls in local stores, I or another salesperson will go to all the local games and sell the balls. Sales will increase in the fall and spring because these are the main seasons kids play soccer.  
  • Form utility involves increasing the attractiveness of a product or making it more beneficial to consumers. 
  • All size soccer balls are avaialable. (3,4, & 5)
  • Place utility involves shipping a finished product to a new location. 
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  • WE TAKE CASH, CREDIT, OR DEBIT FOR IN STORE PURCHASES!
  • Time Utility refers to easy availability of products at the time the consumers need or want to purchase them. 
  • Information utility is the communication that companies engage in with customers to increase buying activity. 
  • Possession utility refers to the utility of a buyer actually taking ownership of the purchased product. 
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