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Storyboard Description

Redneck Joe discovers Quick deposit

Storyboard Text

  • Redneck Joe loves watching Patriots games on TV. He also loves sports betting and uses BetAmerica. Joe doesn't like to keep a lot of money in his account, so he makes multiple small deposits.
  • Redneck Joe
  • bet
  • .com
  • Problem Experienced
  • This deposit takes so much time, I've missed a great value bet. I will find a better sports app.
  • Solution
  • We Know Sports
  • With Quick Deposit feature we will speed up and simplify the deposit process.
  • Product Discovery
  • BetAmerica v3.7 What's new: Quick Deposit
  • Product Experienced
  • Goooaaaal!
  • We will increase customer retention by 17%
  • During the regular SBTech Product roadmap session.
  • Beneficial Outcome
  • We will make our Operators happy.
  • Joe gets a notification to update his app version.
  • Joe deposits with 2 taps and bets on his team to score next goal.
  • I WIN!!! $$$$$ Thank you Tom Brady! I love BetAmerica!
  • SBTech management is impressed by the results.
  • Great results! We've increased net revenue by 59%. We will award generous performance bonuses to our Product team.
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