Introduce the topic: Social Media can be instrumental in helping high school and college students find employment.
First Example: Twitter Twitter can help you find job opportunities in many different ways. One of the biggest things you can do on Twitter is to stay up to date with the job industry/profession that interests you. Do this by "following" people who work in the field that you are interested in.
Another way to utilize Twitter to the best of your ability is to share things you find professionally interesting. By simply tweeting a line about an article or job search along with a link to the article and a couple relevant hashtags you can show prospective employers that you're up to date, following and sharing information on the latest in your field. You gain visibility for yourself with minimum effort.
Second Example: Facebook Begin by making sure your Facebook is as up to date as possible. The biggest way you can utilize Facebook is by discovering job leads. Although Facebook isn’t a job board, you can use its "Groups" feature to find people posting jobs in your field and geographic area. Another thing you can do on Facebook is “like” company career pages. Companies create these pages to establish a talent community which serves as a pool of potential candidates and to improve the flow of information to interested candidates.
Third Example: LinkedIn Make your LinkedIn profile as visual as you can. In today's day and age many people respond well to visual content so include any awards you may have won, impressive degrees or even certifications. Rather than just listing them on your page, post photos of them. Even if you've given a presentation or produced an interesting video post that to your profile too.
Closing Thoughts: Think about which social media outlet may be the most beneficial in helping you pursue the job of your dreams... Can you utilize more than one? Keep in mind that social media networking can open doors to jobs you may have never thought you would have.