Me and my wife would like to buy the red car, can you help us?
Of course! Follow me inside and we can crunch some numbers.
We know what car you want, now how much are you willing and able to pay?
Our combined income will allow us to pay $12,000 for the car even though you are asking $12,500 for it.
Because we are the only dealership that residents of this town can buy from, we are a monopoly. That being said, we are able to choose the price we sell our product at with price discriminate. That is why the couple left with a new car!