John's bike problem


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Storyboard Description

John is a student who needs lights on his bike in order to get to the train station, or he may not be seen by all the cars passing by. He sets out on an epic quest to find the best lights possible.

Storyboard Text

  • Meet John. John is a student traveling to his university every day by train. It's early. John's bike light just died again.
  • "It's the batteries again!" he says. He uses cheap battery-powered lights from the Action. He doesn't like using a dynamo because they don't work as soon as his wheel is a bit crooked.
  • John is in town, out to purchase a new bike light. He says to the store manager:
  • I want a bike light that is robust, reliable, and never runs out of battery! Oh, and it has to be for a reasonable price because I'm a student.
  • Have I got the light for you mister! This thing never runs out of battery, as long as you move. It's only 12 euro and is portable too, so you can use it anywhere.
  • It's called FLITS, and it works on kinetic energy. When you move, this product shakes with you and you will generate electricity for your light. It also works great for running or hiking. With the strap you can mount it on anything!
  • John really found out FLITS' potential after a few days of use. He keeps it in his pocket at day so it is fully charged for his biking trips. John loves FLITS, and is a happy customer.
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