Social Cup

Social Cup
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Storyboard Description

Television Commercial Production ACF702 Script- Social Cup Scene 1: There is a Guy wearing a suit in an office space. He is Manager or Boss. He is little stressed. While talking on the phone he walks to grab a cup of TEA/Coffee. (There are plenty of Tea, Coffee Options available on the table/Shelf in front of him) (The Title “Day 1” appears on the bottom left of the screen for 3 seconds in the beginning). Because he is talking over the phone, unintentionally he grabs SOCIAL CUP. As he takes first sip he feels much relaxed and to give expression of relaxation he closes his eyes. When he opens his eyes, he sees there is a “Thank You” note placed on the table or shelf from where he grabbed the Social CUP. He gives a strange feeling/expression thinking from where that Thank You note appeared. CUT TO DAY 2 (Day 2 Appears on the screen). Same guy sitting on his desk in his office feeling bit relaxed. Now he has a Social Cup Tea on this table, as he takes first sip from the cup, He receives a Text on his phone saying, “Thank You”. He again looks amazed. Cut to Day 3 (Day 3 appears on the screen): Same guy is at home. Now he has a 4 Pack BOX of Social CUP. He opens the box. Suddenly on his laptop, there is notification sound. When he looks at the screen there is a picture of Smiling farmer on his laptop screen with a Thank You note. He feels amazed and start searching SOCIAL CUP on internet. In next shot he reads everything about social cup on their website, about their community work, how social cup shares his profit to deal with exploitation of farmers. Now there will be a Voice over supporting the pictures/Visuals on screen and explaining why Social Cup is a Feel-Good Brew. As Voice Over goes on the guy looks at the box of social cup with a smile and grabs his phone and text in his friends’ group saying come over to his place. In next shot he opens the door and 3-4 friends enters his room. Then he serves them Social Cup and everyone shares a smile. As everyone take a sip from Social CUP, everyone receives a Text on their phone saying Thank You. (Voice Over saying Grab Social CUP, Smile and be a reason for someone’s smile) Then fade out to the text on screen saying Social CUP, Feel Good Brew.

Storyboard Text

  • Scene 20: Wide Shot
  • Social Cup
  • Scene 21: Medium Shot
  • Scene 22 : Wide Shot
  • Social Cup
  • Thank You
  • Thank You
  • Everyone drinks tea and feel happy
  • as everyone drinks, Thank You Notes appear on table
  • Everyone look at the Thank You note and Smile
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