Menu Video Story Board

Menu Video Story Board

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Storyboard Description

Customer point of view of why this process is so valuable to our customers.

Storyboard Text

  • Frame 1 
  • Frame 2 
  • Hi! I'm Lisa,   I would like to share with everyone on the experience I received from Sysco, after I asked the Question to my Marketing Associate......Do you know who could help me with my Menu? 
  • Frame 3
  • scan the outside of the restaurant premises to give a personal feel, to the background of someone stating why Branding the menu for a independent restaurant is so important, and how impactful it can be for our customers. 
  • Frame 4 
  • This process, though different from what I expected; over delivered in every way.  The capability that I now have with the branding of  this menu, and ease to make simple edits myself.   Allow me to continue to use my Menu as a money making Marketing tool.   The minor changes that we made to the menu, will over the course of 1 year, generate me over $50,000.00 in sales 
  • introduction of who Lisa is, How long she has been in this business, why she requested to have the menu completed, and what it took to get the ball rolling. 
  • Frame 5 
  • Customers love the new menus, 
  • video images will be of table tops covered will drafts of old menu and new menu coming to life.  Would like commentary in background of  a simplified verbal description of what was taking place. 
  • Frame 6 
  • Sysco Kitchen 
  • Lisa again talking about What this process did for her, on the understanding the importance of branding herself through her menu, and being able to use it as a tool to tell her story to the customers about her passion for this business.   Not to leave out the way she was able to use it as a generator for more profits.  this menu  make over stand to make her 50,000 yearly due to pricing changes and menu design flow. 
  • Video of new menu around restaurant, happy customers reading them, possible customer reception of new menu, from member of wait staff  giving feed back on what they are hearing from customers.
  • Run down on process step by step (quickly)  and where to find the information.  as we are doing video of the frames where the paperwork was involved, and ending with the finished product, or several finished products that have been completed by our team. 
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