Ethos, Pathos, Logos

Ethos, Pathos, Logos
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  • Persuading by using your perceived credibility.
  • ETHOS
  • Son, the King knows everything, even the roads that lead to Rome
  • As king, I know all roads that lead to Rome
  • Persuading with an emotional appeal.
  • PATHOS
  • You will never be satisfied in life if you don't seize the opportunity. You can make it! Get on the see-saw!
  • Well, I don't want to regret this opportunity.. if not I will be disappointed.
  • Persuading through reasoning.
  • LOGOS
  • We should move production to Singapore. Manufacturing costs are cheaper.
  • Also, fire Gary. Look at him! On his phone again.
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