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  • Once upon a time, Emma Jones is born into a middle class nuclear with a dual income family as an only child. 
  • Emma Celebrates her 7th birthday where her friends get her her first lipstick.
  • Mommy is so pretty, I wish I can be as pretty as her. I can't wait to start wearing makeup 
  • Young girls are inspired to wear makeup by their mothers. They look up to their mother's as role models
  • Why am I White ?
  • Emma is in high school and she often sees the girls wearing makeup. Those girls tend to get more attention from everyone compared to Emma. She also watches cosmetic commercials and feels insecure with her looks because she doesn't wear makeup. Emma is considering wearing makeup to fit in with the other girls at school. 
  • When did you start wearing makeup mom?
  • I started young because it became an expectation at work and school. Makeup makes me look professional
  • Girl's are dependent on makeup to develop their self-esteem. Makeup is a temporary tool used by females to cover the flaws and meet society's standards of beauty. When girls feel beautiful, their self-esteem tends to be higher and they are more confident with their looks when they wear makeup.
  • Why are you missing class and taking a lot of washroom breaks?
  • PRINCIPALS OFFICE
  • To fix my makeup. It helps me focus in class when i know my makeup is done correctly. 
  • Emma is constantly researching to see why she looks different compared to her friends. She is not satisfied with her skin tone and is worried that something may be wrong with her because she is not the same as others. She is psychologically upset about her appearance hoping to find a solution. 
  • The pigment of the skin is determined by the amount of melanin produced by the cells, and some may be damaged. Due to the lack of melanin produced, the Caucasian skin, hair, and eyes are different than the rest. A simple solution would be to use makeup to add colour and highlight certain features. Makeup helps cover unevenness and add more pigmentation to balance their skin tone 
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