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  • Utilities- value or usefulness
  • Today we will be learning about how basketballs go from the factory to the court.
  • This is the factory where the basketball is produced by transforming rubber and other raw materials. 
  • Form Utility-where raw materials are transformed into goods and products.
  • Place Utility- wherethe good or product is sold.
  • They send the balls to the store where they wait to be purchased.
  • Time Utility- the time when the product is available, the time from where the product goes from one stage to another.
  • Generally basketballs are sold around the time of their season. 
  • Possession Utility- buying the product or good from the store/retailer.
  • You would generally buy the ball from most sports stores.
  • Information Utility- advertising the product or good to sell.
  • Basketballs 50% Off
  • The stores sign is an example of how the ball is advertised.
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